Le Clubhouse – Poison Studio Reimagines Golf to Make It More Attractive to Gen-Z

Poison Studio, a Manchester-based branding and web design agency renowned for its bold and unapologetic approach to creative briefs, was tasked with developing a captivating brand identity for Le Clubhouse, a groundbreaking social sports club from Quebec, Canada, dedicated to revitalizing golf’s appeal among Gen Z. The primary goal was to craft a powerful, instantly recognizable brand that defied traditional golf stereotypes. As Adrian Trutkowsk