Tasarist Creates Distinctive Product Identities for Arko Suncare

The most established sunscreen brand in Turkey, Arko Suncare, has tasked us with creating a strong and distinctive visual identity system that will set it apart in the competition. We meticulously developed “distinctive visual icons” that give the brand a strong competitive edge and leave a lasting impression on consumers. These icons, tailored specifically for each product, not only strengthen brand recognition but also serve as a strategic too