Beyond the surface: Erin Struble’s brand evolution for Decozi reflects its architectural expertise

Decozi is dedicated to ‘going beyond the surface’ when offering architectural surface finishing services – enhancing the look, feel and function of spaces for their clients, including the likes of Google, Adobe, and Nestle. Seeking a brand image that matched the quality of work they were doing for their high-calibre clients, they reached out to Toronto-based designer Erin Struble, inviting her to create a fresh look and website. While the brief was open-ended, the key criterion was to attract new clients for new service offerings with a website that doubles as a portfolio, putting Decozi’s craftsmanship and expertise front and centre. The strategy’s guiding principle, ‘Beyond the Surface,’ highlights that Decozi’s offerings go beyond window films and wall treatments; they also focus on enhancing the overall integrity of the space.