Codea’s identity for an apocalyptic play is designed with death, flies and references to the Bible
Todas las Flores (which translates to ‘all the flowers’) is a deathly play written and directed by Spanish playwright Bárbara Mestanza, in collaboration with theatre company The Mamzelles. Confronting the end of the world through a feminist lens, the play – which premiered as the season opener of theatre Sala Beckett, Barcelona – comprises several protagonists and multiple viewpoints, not to mention an equally as rapid and apocalyptic campaign designed by Codea Studio. The play was initially invited by the theatre to “head and reflect about death and its immanent condition of our lives,” says Alex Martí, one of three founders of Codea. As such, when it came to the design process, Codea – a Barcelona-based studio founded by Martí, Jose Rosales and Ricard Sunyol – needed to reflect the play’s ominous themes and hasty pace. Codea worked alongside Kiwi Bravo, a Spanish photography and set design studio, that devised raging imagery and video works in order to depict the play’s anguish and fire. Working with Codea, the identity proceeded to replicate the end-of-the-world auras found in the performance, featuring flashes of bodies, people crying, the deprivation of oxygen and, more importantly, the inclusion of flies as a reoccurring element throughout.
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