Decade combine with 38 illustrators to raise money for NYC-restaurants impacted by COVID-19

In the most joyful explosion of collaboration and consideration, New York-based design studio Decade has self-initiated Family Meal, a cross-disciplinary extravaganza, all in the name of raising money for local restaurants and their workers in response to the COVID-19 pandemic – with 100% of the proceeds going to those causes. Showcasing 38 recipes collected from across the city, and utilising Decade’s neighbourhood of illustrators and designers, the cookbook is an exhibition of the incredulous spirit of the creative community. “We wanted the project to feel joyful and be about making things,” Decade tell us, “starting from scratch, and ending up with something out in the world,” in doing so setting the new standard for how a plethora of contrasting styles can cohesively form a self-contained and recognisable entity. With this core emphasis on personability at the heart of the project, it’s no surprise that the element of human-involvement is at the forefront of its aesthetic; from the hand-drawn wordmark to the prominence of illustration. In choosing who to approach for the project, Decade explain that the process was very organic, telling us “basically all people we were fans of or we had followed their work for a while and always wanted to work with them on something.” Only setting a rule of illustration size, being respectful to the donation of their time, Decade allowed their collaborators to create whatever they wanted. “We didn’t do feedback or let the restaurants see anything to approve,” Decade adds, typographically responding to the work of the illustrators with a style that would match – such as using Times Dot by Laurel Schwulst, a typeface that is equal parts serious and comical.