The Designers: Folch’s Josep Puy on creative process, teamwork and more

The Designers delves deep into the world’s leading design studios through a series of in-depth conversations with the individuals that make them tick. We kick off the series by talking to Josep Puy, a senior designer and art director at Barcelona-based studio Folch. EM: Hey Josep. Can you tell us about your background, and how that led to you becoming an art director at Folch? JP: Creativity and ‘the world of ideas’ has always been interesting to me and, together with developing a technique, they were the fundamentals that pushed me towards the field of design. After studying and honing my skills in publishing and advertising graphics I decided to further my education by enrolling in the Master’s Degree at Elisava (Barcelona). During this time I was taught by Albert Folch who later gave me the opportunity to join Folch as a junior graphic designer, where I have been working for the past four years.