How Daly are reinventing PR: we talk to the comms+ agency about their innovative new approach

Daly would agree that PR could do with a bit of an update as, in today’s digital world, some of the once tried-and-trusted methods of promotion just don’t hold up the way they used to. Understanding this, the New York-based agency have positioned themselves as an ‘unconventional comms+ agency for exceptional companies,’ promising a more sustained impact for their creative clients. We speak to Founder Alex Daly alongside Partner & Managing Director Ally Bruschi to find out more about their approach, as well as some of their most exciting projects from past and present. PT: Hi Alex and Ally, how are you? AD: We are doing really well! Reeling, actually, because Inc. Magazine just announced that Daly made their Best Workplaces list for 2023!