Hype Type on their bold new website, living in LA, and working with huge clients as a small studio

Six years after our first interview and alongside the launch of their bold new website, we caught up with Paul Hutchison’s Hype Type Studio to find out what they’ve been working on, what’s changed and what has stayed the same for the Los Angeles-based practice. Having worked with the likes of Sonos, Patagonia, Nike and Therabody as a one, and now two-person team (Design Director Ross Burwell joined in 2021), we spoke about their growth, work-life balance and how they collaborate with huge brands as a small team. PT: Hey Paul & Ross, how are you? HT: All good here, feeling refreshed after the holidays and stoked to kick off the new year with a new site!