Hype Type Studio

Hype Type is the Los Angeles based multi-disciplinary studio of British designer Paul Hutchison. Check out our conversation with him below. EM: Can you give us some background on your journey to founding Hype Type? PH: Whilst at University, I started picking up some freelance jobs, mainly for friends. I was designing lots of club flyers, record sleeves, skateboards graphics and t-shirts. The work was fun but not enough to really pay the bills so on leaving University in 1997 I took a job at a small design studio whilst working on my freelance projects in the evenings. I started to get more and more of my own clients and I was able to switch to working part time at my day job. A couple of years later, I had enough regular freelance work to be able to leave my job. After working for a San Diego branding agency specialising in youth culture for a year, I moved back to the UK and I officially set up Hype Type Studio at the end of 1999. I moved from the UK to Los Angeles full time in 2010.