In their second year, as Orpheu hits the ground running, they share what has defined their growth

Orpheu, despite still being in its early years, feels like a studio that has been around for decades. Launched by former AKQA Creative Directors João Mestre and Pedro Vilas-Boas, the studio brings together expertise from across Europe, with main hubs in Lisbon, Paris, and Lugano, delving into projects across diverse industries and sectors, from luxury fashion to sports and technology. With a richly expansive philosophy and strong emphasis on craftsmanship and creative experimentation, Orpheu draws inspiration from diverse sources – avant-garde modernism and contemporary AI movements – driven by their appreciation for cultural movements that challenge conventional boundaries. Chatting with João, Pedro, and Managing Partner Bruno Muszynski, we unpack how the studio’s approach has been shaped thus far and where they plan to go from here. PT: Hi Pedro, João and Bruno! How are things with you? PV: Everything’s great. After ten years in London, I’ve found some peace and quiet in Switzerland. Work-wise, we’re entering our second year at Orpheu and are focused on growth. We’ve recently brought Bruno on board as a partner, which has helped us expand our presence in Paris and Portland. We’re genuinely excited about the current creative momentum. As a studio founded just two years ago, we see this as a unique window to accelerate both our projects and our delivery capabilities with greater efficiency.