The Edit: five new projects including August Skin Care by Carla Palette

Each and every day, we're lucky to discover dozens of interesting and inspiring projects from around the world. From global identities and campaigns to side projects and independently published books, The Edit is home to five of them; every two weeks. Born from a desire to do things differently to the often manipulative beauty industry, New York-based skincare brand August encourage self-care through their line of unisex repair serums. By using proven, trustworthy ingredients and formulas, they aim to remove the hassle from your skincare routine, allowing you “the headspace and sanity to focus on what really matters in life”. With that in mind, Berlin-based brand designer Carla Palette devised August’s identity and packaging to be clean, good-hearted and trend-conscious. Through a direct approach that places everything on the surface, from ingredients to empowering messaging, her work for the brand exudes experience and confidence while remaining approachable and personable. DK TALKIES is a production house in Bangalore, India that works across film production, feature films, ad films, web series, digital films, music videos and print. Briefed not to play it too safe, Oslo and Poznań-based studio HUGMUN created a dynamic identity system built around their seven areas of work. The uppercase logotype, set in NEW LETTERS’ expanded sans serif Rois, dominates proceedings by filling the width of the canvas, creating an assertive presence for the brand. The supporting typography provides a challenging, high-contrast to the logotype through the purely italic use of Commercial Type’s Schnyder.