The Edit: five new projects including OM130 by Tuman Studio
Each and every day, we're lucky to discover dozens of interesting and inspiring projects from around the world. From global identities and campaigns to side projects and independently published books, The Edit is home to five of them; every two weeks. Consisting of 21 original compositions, OM130 is a tribute album celebrating the 130th anniversary of Russian and Soviet poet Osip Mandelstam. The tracks are arranged in chronological order, beginning with Mandelstam’s earliest works before progressing throughout his esteemed career. Moscow-based branding agency Tuman Studio were commissioned to create the visual identity and website for the project, for which they decided to utilise a striking combination of typefaces to represent Mandelstam’s multi-generational career. The typefaces in question are Blaze Type’s Apoc and Lucas Descroix’s Nostra – a pairing chosen for the similarity between Mandelstam’s poems and Greek and Roman inscriptions. “The combination of these typefaces forms a mystical plexus of historical and handwritten forms reimagined in a contemporary context,” Irina Kosheleva, Art Director at Tuman Studio, tells us, adding that they “reflect the essence of the OM130 project – Mandelstam’s poetry transmitted through the optics of contemporary musicians.” Made in Poland but available worldwide, Terrapi is a microbiology-based skincare brand with a concise range of products made without oils and glycerin. For their packaging, Warsaw-based design studio UNWIND found inspiration in the “idea of earth-inspired therapy” in reference to Terrapi’s clean and natural values. Embracing the elegance of Laïc Type Foundry’s serif Iskry in combination with a muted colour palette of black, brown and white, UNWIND have produced a visual identity and packaging system that feels both friendly and relaxing while exuding sophistication.
Looking to build an iconic brand identity or packaging?
US BRANDING STUDIO collaborates with ambitious founders, startups, and luxury brands to design distinctive visual identities, bespoke typography, packaging systems, and comprehensive design languages.