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US BRANDING STUDIO

Luke Tonge and Daniel Alcorn unravel the making of Birmingham Design Festival and its global reach

by Independent Studio ·

In the build-up to the 2024 edition of Birmingham Design Festival – one of the UK’s most beloved and highly-anticipated design festivals – we wanted to give attendees (and perhaps pique the interest of those not attending) a greater insight into the event. How did this year’s theme, Process, come to fruition? What does it hope to achieve? And what can visitors expect from the multi-day celebration of creativity? Luke Tonge and Daniel Alcorn, the dynamic duo spearheading the operation, kindly answered these questions and more – discussing the work that goes on behind the scenes and how they’ve witnessed BDF’s growth as a must-have on the design calendar. PT: Hello Luke and Daniel! It’s great to be chatting with you. How are you both doing? LT: Good thanks, if a little tired and wired. Pre-BDF nervous excitement is kicking in now!

Tech 2024 The Brand Identity Apparel Bag Exhibition Hangtag Identity Logo Motion Wordmark Art & Design Education Event Black Blue Green Pink Purple Red White Yellow Colourful Edgy Playful Repetition Shapes Cotton Uncoated Paper Monospace Sans Serif Squared

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