POST

POST is an independent, London-based design agency. We recently spoke to Creative Director, Ric Bell to chat about their ongoing relationship with unisex clothing label, Bethnals. EM: Can you give us a background on Bethnals and how your relationship with the brand began? RB: Bethnals was one of the first projects we took on as a newly founded studio. We have been with the team since the inception of the brand, even helping out with the naming exercise which eventually led to the East London inspired moniker. We feel very close to the brand and have a real vested interest in seeing it do well. They’re definitely one of our favourite clients. It is one of those relationships where the client really values the work we do and understands the impact it can have.