Presenting Fable Type Foundry: the Singapore-based design consultancy try their hand at typography

Singapore’s award-winning design consultancy Fable are here to present their latest offering to their (already-abundant) selection of services: typefaces. Creating both retail and bespoke typefaces for print and digital, the offerings is an eclectic mix that reflects the creed and personality of the team. From the flowing dynamism of Genie to the contemporary functionality of sans serif Tenet. With plenty of stories to share, we caught up with Founder Jiahui Tan, who recalls the studio’s initial foray into type design whilst providing a sweeping tour of the typefaces available. PT: Hey Jiahui! How are you and the Fable team? JT: Hey guys! We just got back from London not too long ago. It has been years since a studio trip happened (due to COVID) so we are more than happy to be jet-lagged and had lots of fun with the London weather (we were hitting 40 degrees Celsius in Singapore). Work wise we are quite busy with a slew of projects as usual. Too busy to document for now!