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US BRANDING STUDIO

The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more

by Harold Bennett ·

The Process Four is an exclusive showcase of unused and unseen branding work from ten leading graphic design studios, highlighting the ideas, concepts, mockups and sketches that led to their final outcomes. The 268-page book features the thinking behind PORTO ROCHA’s revival of international music video network Vevo and Moniker’s refresh for crypto platform Coinbase, as well as projects from Christopher Doyle & Co., Goods, Heydays, Maniac Studio, Marx Design, Mother Design, OMSE and PARSONS; making it undoubtedly the standout entry into The Process series so far. We also couldn’t resist including the behind-the-scenes of our very own identity and website relaunch with MOUTHWASH Studio. Just like The Process Three, The Process Four contains an additional layer of insightful commentary in the form of interviews with each contributing studio, printed on a tactile yellow paper section at the book’s end.

Food 2023 The Brand Identity Book Print Alcohol Art & Design Bakery Coffee Finance Hotel Technology Black Blue White Yellow Maximalist Minimalist Playful Justified Uncoated Paper Sans Serif Serif

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The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 0 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 1 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 2 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 3 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 4 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 5 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 6 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 7 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 8 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 9 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 10 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 11 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 12 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 13 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 14 The Process Four is out now, showcasing unused and unseen branding work for Coinbase, Vevo and more brand identity by Harold Bennett - Visual 15

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