Put that on a T-shirt: 8 identities that look stellar when they’re worn, from Forth + Back and more
There’s an undeniable allure when studios extend a brand’s identity beyond the digital realm, into physical, tangible objects – postcards, business cards, tote bags, you name it. But is there anything quite as impactful as a T-shirt? It turns the wearer into a moving billboard, an oft-seen but powerful canvas that helps brands take up more space in the world. A piece of clothing serves as an additional platform for creative expression. Several studios have embraced this challenge, delivering designs that further encapsulate the essence of a brand. There are so many cases in point, including Forth + Back’s dynamic illustrations adorning the tees and hoodies of Craft Boxing’s apparel collection Rhythm Season to the hand-drawn lettering that Davy Denduyver crafted for Onslow’s T-shirts. These aren’t just garments, they’re wearable visual narratives that tell the story of the brand. Mr Bao by Office Of Overview
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