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US BRANDING STUDIO

Moscow Mule's identity for artist Misha Nikatin is designed to keep up with his prolific workload

by Moscow Mule ·

Moscow-based visual artist Misha Nikatin focuses on the everyday and seemingly mundane, yet surgically extracts an innate mystery and beauty lying within the former. Becoming renowned for his prolific work schedule, it seemed only fitting that design studio Moscow Mule took this idea of Nikatin’s apparently endless canvas and applied it to his new portfolio website and identity. Also based in Moscow, Moscow Mule has developed Misha’s new portfolio with the future in mind, designing a landscape scrolling website that has no fixed end to technically keep up with Nikatin’s outpouring of creativity and thematically reflect his abundant practice. Designed as something supportive, purely to bolster the artwork rather than detract from it, Moscow Mule’s design lets Nikatin’s work do the talking; with a semi-architectural, delicate aesthetic that keeps things simple. In doing so, the website is allowing room for Nikatin’s art to breath, removing any superfluous design or colours.

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