Redscout by Franklyn

As the confidential advisory behind game changing innovations for top global brands, Redscout was ready to step into the light. An inherently mysterious agency serving as a behind-the-scenes brand shrink for companies in need of a fresh perspective, Redscout wanted to develop its own public image. Inspired by their diverse team of loyal strategists and designers, we created a new identity system highlighting the diverse backgrounds and interests of these Scouts. Stylized illustrations of each employee were decorated with iconographic tattoos representing the who, what and where of these talented individuals. The result is a rightfully bad-ass statement that is just as popular with clients as it is with staff. Franklyn