SODAA’s sweet spot: inside the Melbourne studio balancing creative passion with client satisfaction

Since setting up shop in 2018, Melbourne-based Studio of Design and Art (SODAA) has carved out its own creative path. Between creating custom dubplates with General Levy, their playful approach to web design, and their commitment to an open studio policy, SODAA has built a practice that balances passion projects with client work while fostering genuine connections with its collaborators. Here, Co-founders Thomas Benson and Taiki Monden joined us to reflect on their journey from a conversation in Tokyo to becoming one of Melbourne’s most intriguing design studios. EM: Hey Thomas and Taiki, how’s things? S: Hey Elliott! Thanks for having us on. Things have been going well. The weather is starting to turn for the better here in Naarm/Melbourne, and with summer always comes a steady flow of work and an exciting mix of projects for clients new and old.