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US BRANDING STUDIO

The ultimate insight into Pentagram, covering 50 years and 50 partners over 2 books and 1,392 pages

by SPIN ·

Five years in the making, Pentagram: Living by Design is the definitive statement on 50 years of Pentagram. It is an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design. Published in two densely illustrated volumes and spread over 1,392 pages, it is a limited edition of just 1,000 copies. Book one, The Biography, offers a comprehensive analysis of the group, its partners, its achievements, its multidisciplinary approach, and its unique business model. This is accompanied by a plethora of images (some never published), a visual essay of Pentagram’s work across four main sectors, a selection of partner writings, a Pentagram family tree, and much more. Book two, The Directory, has profiles of 50 partners, past and present, accompanied by extensive coverage of their work. It’s a stellar roll call: from the five famous founders to some of the most celebrated names in contemporary design. It also includes a list of everyone who worked in the firm’s various offices. Both books are designed by Tony Brook and the Spin design team and use a range of paper stocks and special colours.

Packaging 2023 The Brand Identity Book Box Print Art & Design Black Grey Pink Red White Minimalist Linework Buckram Coated Paper Uncoated Paper Sans Serif Bold

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