The New Personal Brand for Luca Vullo, Italian Gestures Ambassador by Cappelli Identity Design

At Cappelli Identity Design studio, we had the pleasure of collaborating with Luca Vullo, a versatile director and actor, to craft a visual identity that mirrors his dynamic career in theater, film and education. Our design process focused on capturing the essence of Luca’s unique approach to communication, particularly his emphasis on body language as a powerful tool for expression that made him the “Italian Gestures Ambassador” around the world