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US BRANDING STUDIO

Arc’s Redefines Loyalty for Frecciarossa with a Premium Identity for CartaFRECCIA

by Arc's ·

Frecciarossa’s CartaFRECCIA Rebranding The New Positioning & Communication Design System for Frecciarossa’s CartaFRECCIA CartaFRECCIA is the leading loyalty program in transportation in Italy with ten million members and more than five billion points disbursed over the past five years. Arc’s had ...

Packaging 2026 World Brand Design Identity

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