Arteficegroup Designs a Distinctive Brand Identity for Rump@blic Origins

Rump@blic Origins. The Route of the rum belt. Illva Disaronno presents Rump@blic Origins, a new rum collection born from collaboration with expert bartenders. The brand celebrates “The Route of the Rum Belt,” tracing the historical journey of sugarcane. This exclusive route explores the origins of rum, showcasing its authentic and refined flavors, aromas, and legacy. Aged in the historic Florio Cellars in Marsala, Sicily, these rums benefit from a unique maturation process influenced by the Mediterranean climate. The Rump@blic Origins line features three special selections: Spain & Venezuela, Thailand & Philippines, and Ghana & Eswatini. Each product highlights its country of origin, emphasizing distinctive organoleptic qualities and celebrating the diversity of rum-making traditions. The