Bønner Coffee Brand Design Rooted in Purpose and Connection by Kind
Branding a Purpose Beyond the Bean Bønner is a social enterprise founded by Church City Mission in Norway. It is dedicated to creating meaningful opportunities for people who have fallen outside of the traditional workforce. Church City Mission’s mission centers on reintegrating individuals into society through meaningful work training, helping them regain confidence and purpose. With these values in mind, they launched a coffee roasting company where individuals can develop empowerment and skills through hands-on experience in coffee production and sales. The Name In Norwegian, the word “Bønner” carries a dual meaning. It translates to “beans,” as in coffee beans, but it also means “prayers.” This double meaning creates a foundation for the slogan, “Bønner med mening” (Beans (Prayers) wit
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