Backbone Branding’s Playful Packaging Design for Sahar Sun Barista Milk Product Extension

Building on the success of our previous collaborations with Sahar Sun, our team was excited to take on the branding of Barista Milk – a product designed to carry forward the essence of its predecessor while introducing fresh and engaging elements. The success of Sahar Sun provided a strong foundation for this new project, encouraging us to blend the legacy of the brand with innovation that would appeal to a broader audience. For Barista Milk, we preserved the charm of the brand’s iconic characters – the cheerful farmer and his faithful cow – by placing them in a new, contemporary context. The farmer, once simply a symbol of rural life, now takes on the role of a skilled barista. Dressed in his signature cow-print shirt and barista apron, he becomes the heart of the brand, expertly crafting