Blue Coastal Visual Identity by Matheus Ferreira & Co.
Blue Coastal is a luxury holiday home rental platform, offering an exclusive selection of properties on the English coast, designed to meet the needs of a high-income audience. Based on the stunning coastlines where most of the vacation rental homes are situated, the visual identity of Blue Coastal takes inspiration from the sea waters that surround these properties. Reflecting the tranquility and oasis of peace that these homes offer their guests, our brand captures the essence of the seaside experience we seek to provide. The result of this maritime exploration is a solid and timeless identity, presenting a contemporary and exclusive style that stands out in the luxury holiday home rental market. The logo created for Blue Coastal seeks to convey the tranquility and beauty of the sea, ins
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