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US BRANDING STUDIO

Bond & Coyne Teams with Branson Charity Big Change to Champion Transformative Youth Initiatives

by Bond & Coyne ·

Creative agency Bond & Coyne has partnered with Big Change, a pioneering charity co-founded by Holly and Sam Branson and friends, to support start-ups and leaders driving innovative, long-term solutions to ensure all young people can thrive. The charity’s updated positioning and brand refresh – designed to reflect its progressive, human-centred mission – debuts today (Wednesday, February 5th). Inspired by the catalytic effect of Big Change’s work, the new visual identity combines timelines and diverse voices to celebrate its commitment to empowering future leaders who dare to think differently. Mike Bond, Bond & Coyne Co-founder, said: “Big Change is unashamedly hopeful about creating a future where all young people can thrive. Its work is complex, and with a new strategy its brand needed

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