Brand Identity and Design for Né Nepal

Né Nepal is a cultural design studio, rooted in Nepali culture championing the rich traditional handicrafts and skills of Nepali artisans existing since years. In 2018, Ishu & Tulja set out on a journey to put the craftsmanship from Nepal at the forefront while focusing on the environmental impact of each product. Since then, the brand has partnered with 140 artisans to create handcrafted pieces while reviving more than 6 traditional crafts of Nepal. In 2021, Né Nepal was looking for a rebrand that would align with celebrating the beauty of Himalayan traditions and would serve as an insight into the preservation of tradition and culture of Nepal by the new generation. This set us on a path from 2021-2024 for a refreshed approach towards Brand Design, Photography, and Communication. We star