Chivas Regal 18 Unveils Sleek New Packaging Created by Nude Brand Creation

Blended Scotch whisky, Chivas Regal, has unveiled a sleek new look for its award-winning Chivas Regal 18, with the packaging design by Nude Brand Creation. From this month, whisky enthusiasts around the world will experience Chivas Regal’s award-winning blend in its elevated new look. The updated bottle features a taller, prouder silhouette with rounded shoulders, and a jewel-like, layered, and multi-faceted label. The iconic Luckenbooth, a traditional Scottish symbol that embodies Chivas Regal’s heritage and values, is now positioned at the heart of the label, and embossed into the glass base. The classic Chivas Regal shield and crossed spears – now embossed into the glass for a more refined and luxurious look – signify protection and loyalty, reflecting the brotherhood of James and John