Erabadu Branding for Dunhinda Fashion Fueled Outdoorwear
Dunhinda, is the outdoorwear from Sri Lanka to the world. Dunhinda takes its inspiration from the mystic dunhinda falls and dunhinda hills of the central Sri Lanka. While paying respects to its roots, it elevates the experiences the isle has to offer to the international heights. With a powerful approach in branding identity design, Dunhinda carries a significant and memorable impression of aesthetics throughout the rugged, outgoing and bold products and services the brand has to offer. The design language highlights the true soul of the brand through an array of visuals in energetic outdoor activities, while uplifting the brand’s bold, yet vibrant color palette in every scenario and encounter possible. The typeface is selected to be seamlessly paired with the bold aesthetic of the brand,
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