Exploring Conflict Beyond War: Double Dagger’s Bold Visual Rebranding by Student Yubin Won
Double Dagger is a military and security-focused publisher, dedicated to publishing material that, while rooted in conflict, transcends the idea of ‘war’ as merely a genre. The publication seeks to explore and challenge the conventional understanding of military topics, aiming to move beyond the mere clash of weapons and delve into the deeper, often unseen, dimensions of conflict. Their works provide readers with fresh perspectives on the cultural, ethical, and psychological impacts of war, highlighting narratives that resonate beyond the battlefield. Using their existing logo of a double-edged sword, I redesigned it to symbolize post-war collapse by breaking the logo into smaller rectangles, forming a unique and dynamic pattern. This visual concept reflects themes of fragmentation, decay,
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