Heritage of Notre-dame: Tonevo Paris Produces a Historic Product Campaign for Belliroi Gin, Unveiling a Limited Edition
In December, to celebrate the reopening of Notre-Dame de Paris, BelliroiGin unveiled a special limited edition gin in tribute to this historic event. The campaign was designed and produced by Tonevo Studio Paris, a French creative agency, under the direction of Tom Illand. The ambition of this project was to strengthen the positioning of this new gin brand in the luxury spirits market. The artistic and technical production was orchestrated by the Parisian team, who worked on the visual brand experience. As Tom Illand explains, “The concept was to give the gin collection a volatile aura, almost like a perfume, to bring Belliroi closer to the world of luxury fragrance. A fascinating story, which must be subtly reflected beyond its crystalline beauty.” Inspired by the historic prestige of Not
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