In-house Design of Specialty Coffee Brand and Packaging for Black Crow White Pigeon by Coffee Friend

Black Crow White Pigeon. Extraordinary stories Product Currently offering 24 unique varieties, Black Crow White Pigeon is a brand crafted exclusively for specialty coffees. Specialty coffee appeals to those who seek more than just a routine pick-me-up: it promotes appreciation of the exceptional quality, the surprising depth, and the singular story hidden behind each cup. Coffee of this kind offers a sensory journey that connects its drinkers to the distinct character of every single bean. Task Our task was to develop a brand and packaging that would encapsulate the essence of Black Crow White Pigeon, focusing on the three core attributes: Sophistication: Highlighting the quality and exclusivity of the product. Discovery: Evoking the anticipation of a unique and captivating taste experienc