Influential Agency Creates a Bold New Look for Reyna’s Business Consultancy Future
Reyna is a new breed of business consultancy. A consultancy that has been built purpose first, which helped us as an agency define the brand and how we told its story across many sectors. After spending a great deal of time talking with the founders of the business it became clear they are not the typical business consultants, they are passionate about living the journey with the client hence the name Reyna Old Norse word that means “advice” or “counsel.” It also became clear the brand has to build trust within an established corporate world; it can allow itself some freedom in how they look so they can create space between their new offering and the typical business consultancy world. Reyna is a fresh wave in a sea of bland corporate styling. They planned at the brand’s conception to work
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