LMNT Company Helps Barogo Transition to Meta Logistics with Striking Branding

Barogo : Meta Logistics, Anything from Anywhere Overview Barogo is a South Korea’s No.1 delivery platform. The delivery and logistics industries have continued to grow due to changes in lifestyle trends after Covid-19, and the role of riders has become increasingly important. In line with these changes, Barogo has been expanding its business to include not only delivery but also various other businesses such as shared kitchens, eco-friendly bikes, micro-fulfillment centers (MFC), IT platforms, and eco-friendly packaging. Despite these advancements, Barogo’s brand was undervalued, perceived as a simple delivery service company. Additionally, its riders lacked proper social recognition.We have repositioned Barogo as a platform that enhances the quality of community life by redefining it as a