Lucky Boy’s Playful Branding and Packaging for Costco’s Chinese-Inspired Dishes

We are thrilled to announce that Lucky Boy, an exciting new brand, will soon be making its debut at Costco. We had the pleasure of designing the packaging for Lucky Boy, and we’re excited to share what makes this brand so special. Lucky Boy offers a range of authentic Chinese-inspired dishes, bringing the vibrant essence of street food straight to your home with a cheeky, youthful twist. Among their standout products are Cheung Fun steamed prawn rice rolls and Sesame prawn toast. Each dish has been meticulously crafted to offer a genuine taste of traditional Chinese street food, capturing both the rich, bold flavours and the lively spirit of the bustling street markets. Our role in this venture involved creating packaging that not only preserves the freshness and quality of these delicious