me: Where Design Meets Intimacy by Igor Sá Fortes
The rebranding of me is rooted in a powerful cultural shift: transforming how femininity, sensuality, and self-expression are perceived and experienced. More than a visual update, the project repositions the brand as a space of belonging — where empowerment is not a concept, but a lived experience. Operating across lingerie, sex shop, and events, me faced a core challenge: how to unify these worlds into a single, cohesive narrative without fragmenting its identity or diluting its purpose.
More Featured Inspiration
Students From Media Design School Redesign Kupu to Drive Everyday Use of Te Reo Māori by Eilish Neal , Scarlett Kang , Jayme Ducommun , Mehmet Gultekin , Jules Castillon
How Studio Dial turns tactile generative experiments into brand tools by Studio Dial
Fello by Bold Scandinavia
Ascent by Visual Journal Selection
Butterfly Cannon Blends the Worlds of Fine Wine & Whisky, With Their Creation of Glenmorangie’s Wine Cask Collection by Butterfly Cannon
Saxon Campbell on why side projects let designers be beginners again by Independent Studio
Looking to build an iconic brand identity or packaging?
US BRANDING STUDIO collaborates with ambitious founders, startups, and luxury brands to design distinctive visual identities, bespoke typography, packaging systems, and comprehensive design languages.