Mezzello Spritz a zesty new brand by Creative Platform
Our lovely client Michelle Lush, at Luxe Liquor Co, had a vision: a wine-based citrus spritzer that would bottle the colours, flavours and laid-back spirit of the Mediterranean for a new generation of Australian drinkers. Not another same-same seltzer, but something with soul, a drink that felt like a memory of somewhere sun-warmed, salty and slow. Introducing Mezzello Spritz, inspired by sun-soaked coastlines, long lunches, golden-hour aperitiv
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