Mostafa Abdelmawla Ali Shapes RAW Crinkles Into a Contemporary Snack Line Driven by Color, Rhythm, and Flavor
RAW Crinkles — Wavy, Bold, and Full of Flavor When RAW, Egypt’s first kettle-cooked healthy chips brand, decided to expand its portfolio, they wanted something that would bring new energy to their shelves — a sub-line that felt playful yet premium, and stood out while staying true to the brand’s ...
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