Necula Creative Designs Visual Identity for Wallure Home’s Luxury Furniture Line

Wallure Home Elegant storage that doubles as décor. Introducing Wallure Home, a design studio and boutique dedicated to crafting multifunctional pieces that live in harmony with the modern home. Their vision is to craft pieces that marry aesthetic elegance with practical utility, inspiring customers through chic, sustainable storage solutions that are designed to endure. The brand name, Wallure, is a play on the word “allure,” signifying beauty, while the “Wall” in Wallure alludes to the brand’s focus on wall-mounted furniture. Our challenge was to develop a visual identity and print design that encapsulates the brand’s core values of creativity, functionality, quality, luxury, and sustainability. To achieve this, we designed a custom logotype and a sophisticated “WH” wordmark, creating a