RCV Music Awards Branding by HUBHUB Creative

Radio Christian Voice in Zambia needed a comprehensive brand identity for their Christian Music Awards (RCVMA). This included creating a visual identity that would resonate with the event’s purpose and audience, encompassing a logo, color palette, trophy design, and various motion graphics to be used across different platforms. To bring the RCVMA brand to life, we developed a dynamic identity inspired by the Silimba, a traditional Zambian xylophone-like instrument. This cultural reference provided a strong visual connection to the local musical heritage, reinforcing the deep-rooted traditions of gospel music in Zambia. The logo system was designed to incorporate representations of the Silimba alongside sound wave motifs, symbolizing both the rhythmic nature of music and its power to reach