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US BRANDING STUDIO

Rucha Rao Elevates JINJA Café With a Modern Korean Identity Rooted in Authentic Culture

by Rucha Rao ·

JINJA Café — Add Some 진짜 to Your Life JINJA Café is a contemporary Korean-inspired bakery and coffee brand that brings the essence of Seoul’s café culture into a modern, minimal identity. “Jinja” (진짜) translates to real or authentic — a word that captures the brand’s belief in honest food, crafte...

Culture-events 2026 World Brand Design Identity

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