Salmon Eye Brand Design Creation by Kind

Case Study: Branding the World’s Largest Floating Art Installation – Salmon Eye Overview KIND took on the remarkable task of branding Salmon Eye, an architectural and visionary statement at the heart of Norway’s Hardangerfjord. As the world’s largest floating art installation, this fish-eye-shaped structure is more than a marvel of design; it’s a powerful symbol of aquaculture’s potential and complexity. KIND created a brand identity that captures the stunning architecture and innovative spirit of Salmon Eye while embodying its mission to redefine the future of sustainable seafood production. The Experience Salmon Eye invites visitors to dive into the depths of aquaculture through an immersive experience. The journey begins at Rosendal pier, where guests board eco-friendly electric boats,