Signal XI, football scouting AI branding Designed by Butcher.studio
Football recruitment runs on numbers that rarely leave the building. Contract windows, age curves, minute projections, fit scores. Scouting departments work through all of it and arrive at a single decision: sign him, or don't. Signal XI was developed for an AI platform built to sit inside that process and shorten the comparison from weeks to an afternoon. The brief was to build the brand from nothing. A name, a mark and a system that could walk into rooms where sporting directors spend real mon
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