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US BRANDING STUDIO

Student Branding Concept for Cat Vitamin Brand

by Ekaterina Lukyanchik ·

Meowvit isn’t just a cat vitamin brand; it’s a unique product that sparks joy, playfulness, and a gentle, special purr in cats. Our vitamins are crafted so that every cat, after tasting them, feels a surge of energy and falls in love with the flavor. The Resonance of “Meow”: The name of our brand is based on the sound “Meow” — the classic feline sound that everyone knows and loves. We added “vit” (from “vitamins”) to emphasize the beneficial vitality that our product brings to cats. Brand Slogan: The slogan “The Flavor That Meowrs!” perfectly captures the core idea of the brand — vitamins that cats enjoy so much they start “purring” with pleasure. The play on words between “Meow” and “Purr” strengthens the association with feline sounds and conveys the emotional response that pets have to

Branding 2026 WBDS Brand Identity d e s i

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