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US BRANDING STUDIO

Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming

by John Wise ·

Men’s skincare branding typically relies on aggressive hyper-masculinity or sterile clinical aesthetics. The market is saturated with “rugged” brands using dark color palettes or “medical” brands using stark white minimalism. The goal for Hudson Skincare was to reject these tropes. The project re...

Fashion-beauty 2026 World Brand Design

View the full project John Wise
Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 0 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 1 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 2 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 3 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 4 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 5 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 6 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 7 Student John Wise Designs Hudson Skincare as a Contemporary Alternative to Traditional Men’s Grooming brand identity by John Wise - Visual 8

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