Student Sergio Cuartones Sustainable and Minimalist Tría Packaging for Anfaco’s Seafood Range
Design This is a single-material cardboard band designed for ANFACO (National Cannery Manufacturers Association Fish and Seafood). It is a project designed under the lines of ecodesign that optimizes the environmental impact and material resources. The blue ranges are taken from the coat of arms of the Council of Vigo (Spain), location of the ANFACO headquarters. Nevertheless, the blue tones reflect the depth luminosity of the habitat of sardines (less than 150 meters) and tunas (between 400-500 meters). Its simple and forceful forms are a call to attention in a sector that traditionally has visual appeals closer to the figurative. The minimalist illustration style is extended to standard packaging, creating three series in total: sardines, tuna and mussels. TRÍA´s naming is born from the
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