Studio Minerva Creates 1800 Triple Cask for Global Travel Retail
1800 Tequila has long been recognised for its distinctive bottle and premium approach to tequila making. For the launch of 1800 Triple Cask, the challenge was to create a new expression that could build on these established equities while communicating a richer, more complex product story within the competitive global travel retail environment. Studio Minerva created the packaging for 1800 Triple Cask, a travel retail exclusive Añejo aged across American, French and Cabernet Sauvignon casks.
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