Studio Unbound Reveals Brand and Packaging Design for Circus Gin: Where Theatrical Flair Meets Craft Spirits

Studio Unbound, the UK-based branding and packaging design agency, has unveiled its latest concept work for Circus Gin – a theatrical take on premium spirits that brings the golden age of circus entertainment to life through distinctive design. The concept explores how the mesmerising world of circus performance can be translated into a gin brand that stands out in an increasingly crowded market. The design captures the drama and spectacle of the big top, while maintaining the premium cues expected in the craft spirits category. “The gin category continues to be saturated with similar botanical and craft-focused designs. With Circus Gin, we wanted to explore how we could disrupt these category norms while still maintaining premium appeal,” says Martyn Garrod, Founder of Studio Unbound. “Th